Thursday, 14 January 2010

Who is our Target Audience?

Wikipedia claims that "a target audience is the primary group of people that something is aimed at appealing to". To a film, the audience is vital and it is by entertaining the audience that a film will successful.

In our thriller film, Hannah and I have decided that the audience we will be aiming for is the teenagers/young adults audience for a variety of reasons. Firstly, the protagonist, played by Hannah, is a teenager/young adult so the audience will then be able to relate to her and be able to be entertained. Another reason why we might aim for this type of audience, is that our film is heavily influenced by many other thrillers such as "Scream" and "Red Eye", both from successful director Wes Craven. We chose these films because both of these films, because to me, both of these films are examples of a typical thriller (though "Scream" actually is a horror) The simplicity of both of the story lines make it easy to understand, yet the fast action and the gripping pace make the audience sit on the edge of their seat,entertaining thier target audience and therefore "thrilling" the audience. This is what we are therefore trying to achieve in our thriller opening so our film will also entertain our audience.

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